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      <title>Dec 13 需要讨论的文献</title>
      <link>http://www.yuhongyan.cn/thread-450-1-1.html</link>
      <description><![CDATA[Domo Arigato Mr. Roboto: Emergence of Automated Social Presence in Organizational Frontlines and Customers’ Service Experiences

Journal of service research , 2016
Jenny van Doorn1, Martin Mende2, Stephanie M. Noble3,
John Hulland4, Amy L. Ostrom5,  .]]></description>
      <category>文献与研究展示</category>
      <author>于洪彦</author>
      <pubDate>Thu, 06 Dec 2018 13:25:01 +0000</pubDate>
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    <item>
      <title>PPT of &quot;How Brand Community Practices Create Value&quot;</title>
      <link>http://www.yuhongyan.cn/thread-412-1-1.html</link>
      <description><![CDATA[2018年6月7日讨论班文献的PPT]]></description>
      <category>文献与研究展示</category>
      <author>刘容</author>
      <pubDate>Thu, 07 Jun 2018 12:16:50 +0000</pubDate>
    </item>
    <item>
      <title>A New Framework for Understanding Interactions Between Consumers and Sm...</title>
      <link>http://www.yuhongyan.cn/thread-365-1-1.html</link>
      <description><![CDATA[A New Framework for Understanding Interactions Between Consumers and Smart Objects
文献汇报: 于玉]]></description>
      <category>文献与研究展示</category>
      <author>杨炳成</author>
      <pubDate>Wed, 18 Apr 2018 15:19:59 +0000</pubDate>
    </item>
    <item>
      <title>Understanding Customer Experience throughout the Customer Journey</title>
      <link>http://www.yuhongyan.cn/thread-138-1-1.html</link>
      <description><![CDATA[Lemon K N, Verhoef P C. Understanding Customer Experience throughout the Customer Journey 1[J]. Journal of Marketing, 2016.

请老师与各位批评指教，谢谢！]]></description>
      <category>文献与研究展示</category>
      <author>杨炳成</author>
      <pubDate>Wed, 21 Dec 2016 16:05:11 +0000</pubDate>
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    <item>
      <title>CompetitiveAdvantage Through Engagement</title>
      <link>http://www.yuhongyan.cn/thread-131-1-1.html</link>
      <description><![CDATA[于老师、各位师兄师姐、同学们：
       大家好！
       特此发来下周二上午讨论班汇报的文献PPT，请大家批评指正。

                             张婷]]></description>
      <category>文献与研究展示</category>
      <author>张婷</author>
      <pubDate>Sun, 04 Dec 2016 13:30:03 +0000</pubDate>
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    <item>
      <title>11.22讨论班所讲文献与PPT【以此为准】</title>
      <link>http://www.yuhongyan.cn/thread-123-1-1.html</link>
      <description><![CDATA[11.22讨论班所讲文献：
Pansari A, Kumar V. Customer engagement: the construct, antecedents, and consequences[J]. Journal of the Academy of Marketing Science, 2016:1-18.]]></description>
      <category>文献与研究展示</category>
      <author>杨炳成</author>
      <pubDate>Mon, 21 Nov 2016 15:37:15 +0000</pubDate>
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    <item>
      <title>11.22讨论班所讲文献</title>
      <link>http://www.yuhongyan.cn/thread-122-1-1.html</link>
      <description><![CDATA[11.22讨论班所讲文献：05 Customer engagement_ theconstruct, antecedents, and consequences]]></description>
      <category>文献与研究展示</category>
      <author>杨炳成</author>
      <pubDate>Mon, 21 Nov 2016 09:32:52 +0000</pubDate>
    </item>
    <item>
      <title>中山大学期刊目录</title>
      <link>http://www.yuhongyan.cn/thread-121-1-1.html</link>
      <description><![CDATA[中大]]></description>
      <category>文献与研究展示</category>
      <author>于洪彦</author>
      <pubDate>Fri, 18 Nov 2016 08:59:48 +0000</pubDate>
    </item>
    <item>
      <title>金融时报期刊前50</title>
      <link>http://www.yuhongyan.cn/thread-120-1-1.html</link>
      <description><![CDATA[The list below details the 50 journals used by the Financial Times in compiling the FT Research rank, included in the Global MBA, EMBA and Online MBA rankings. 
1. Academy of Management Journal
2. Academy of Management Review
3. Accounting, Organizat .]]></description>
      <category>文献与研究展示</category>
      <author>于洪彦</author>
      <pubDate>Fri, 18 Nov 2016 08:42:52 +0000</pubDate>
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    <item>
      <title>UTD 期刊目录</title>
      <link>http://www.yuhongyan.cn/thread-119-1-1.html</link>
      <description><![CDATA[UTD：
The Accounting ReviewSince : 1990
Journal of Accounting and EconomicsSince : 1990
Journal of Accounting ResearchSince : 1990
Journal of FinanceSince : 1990
Journal of Financial EconomicsSince : 1990
The Review of Financial StudiesSince : 1990
]]></description>
      <category>文献与研究展示</category>
      <author>于洪彦</author>
      <pubDate>Fri, 18 Nov 2016 08:39:38 +0000</pubDate>
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    <item>
      <title>11.1主讲论文与ppt</title>
      <link>http://www.yuhongyan.cn/thread-90-1-1.html</link>
      <description><![CDATA[11.1主讲论文与ppt：服务蓝图]]></description>
      <category>文献与研究展示</category>
      <author>吴继飞</author>
      <pubDate>Sat, 29 Oct 2016 13:43:08 +0000</pubDate>
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    <item>
      <title>10月11日讨论班主讲文献PPT</title>
      <link>http://www.yuhongyan.cn/thread-45-1-1.html</link>
      <description><![CDATA[10月11日讨论班主讲文献的PPT

Chandler, J.D. and Lusch,R.F. (2015). Service Systems: A broadened frameworkand research agenda on value propositions, engagement, and service experience.Journalof Service Research, 18(1), 6-22.]]></description>
      <category>文献与研究展示</category>
      <author>刘容</author>
      <pubDate>Mon, 10 Oct 2016 13:07:57 +0000</pubDate>
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    <item>
      <title>Pre Understanding CE through Customer ejourney</title>
      <link>http://www.yuhongyan.cn/thread-17-1-1.html</link>
      <description><![CDATA[PPT Pre]]></description>
      <category>文献与研究展示</category>
      <author>于洪彦</author>
      <pubDate>Wed, 21 Sep 2016 14:10:52 +0000</pubDate>
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    <item>
      <title>2016 秋季讨论班所用文献</title>
      <link>http://www.yuhongyan.cn/thread-11-1-1.html</link>
      <description><![CDATA[全部文献在这里]]></description>
      <category>文献与研究展示</category>
      <author>于洪彦</author>
      <pubDate>Wed, 21 Sep 2016 05:50:48 +0000</pubDate>
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